MARIA SCENNA
Copy Editor | A+E Writer
Email: MScenn1@gmail.com
Twitter: @therealmaria_s
SKILLS
+ Working knowledge of HTML; well-versed in Microsoft Office 365
+ Fluent in WordPress, Blogger, CMS, Video, Biteable, and Audacity
+ Experience with social media, Jira, Buffer, Hootsuite, iContact, & Later
+ Trilingual; speaks English, Italian, and Spanish
EXPERIENCE
April 2017-Present
FREELANCE WRITER| Self-employed
+ Write content for clients in Los Angeles, New York City, and Boston areas.
+ Work includes sponsored articles, case studies, success stories, and reviews.
+ Clients include online publications, companies, and performers.
September 2021-October 2022
PRODUCT COPYWRITER| Ralph Lauren
+ Wrote compelling copy and product descriptions for Ralph Lauren
e-commerce websites and wholesale partners.
+ Communicated with design, production, and merchandising teams
to ensure copy was accurate and informative.
+ Edited product descriptions in response to feedback from
merchants, editors, or other business partners.
February 2021-May 2021
SENIOR COPYWRITER| Wyndham Hotels & Resorts
+ Created marketing materials: monthly emails, sales offers,
landing pages, property pages, integrated media, etc.
+ Copyedited HTML email proofs and cross-checked against
the final approved copy document.
+ Brainstormed and concepted campaigns and ideas with
cross-functional design, brand marketing, and loyalty teams.
September 2019-January 2020
SEO COPYWRITER| Croscill.com
+ Wrote online product and collection descriptions for Croscill.com
bedding & bath collections, as well as Excell bath products.
+ Wrote Croscill product descriptions for Macys.com, Bed Bath & Beyond,
and Belk that fit criteria and compelled consumers to buy.
+ Edited and proofed emails, marketing materials, packaging, etc.
+ Worked on any other content creation and proofreading as needed.
December 2017-December 2018
MARKETING SPECIALIST| American Consumer Credit Counseling
+ Managed all social media and WordPress for Talking Cents blog.
+ Wrote column for blog and responded to HAROs and ProfNets.
+ HARO interviews used in finance publications as a result.
+ Reviewed press releases and edited guest author submissions.
+ Created Erasing Debt and Money Wise Monthly newsletters.
+ Copyedited SOP documents for various departments.
+ Created scripts, videos, and voiceover for YouTube using Biteable & Audacity.
+ Ran and documented monthly social media analytic reports.
+ Responsible for running department during manager's absence, and received award.
November 2014-June 2015
COPYWRITER| Bluefly.com
+ Wrote product copy for high-end designer apparel and accessories.
+ Edited published copy in system-database for errors.
+ Communicated with NYC corporate office via email and video.
+ Assisted copy manager and buyers with ad-hoc projects as needed.
+ Helped processing and prep teams during down-time.
December 2013-October 2014
EDITORIAL WEB ASSISTANT| Harvard Law School
+ Assisted senior editors with various editorial projects and photo tasks.
+ Fact-checked, revised, wrote, and edited copy into articles.
+ Carefully proofread documents for publication, such as Class Day and Commencement programs.
+ Copy-edited articles in AP style for the Harvard Law Today bi-yearly newsletter.
+ Digitized back issues of Harvard Law Bulletin Magazine, from present to 1997, to WordPress.
+ Created panels and landing pages for each issue.
+ Prepared graphics for galleries and digital use with Portfolio and Photoshop.
+ Uploaded and embeded YouTube video to WordPress posts.
+ Updated upcoming events to the HLS calendar.
+ Provided feedback for Visix redesign.
+ Took photography at various events (See Seeking Re-dress: the annual HLS Fashion Swapaganza).
+ Acted as a liaison between communications department, faculty, and staff.
+ Reached out to various law-firms and universities for permission to use images.
+ Coordinated a faculty/staff photo-shoot, responsible for sending out all retouched photos.
+ Analyzed trends, generated feedback, and reported internet bugs via Google Docs.
+ Worked on miscellaneous tasks as needed, such as transcribing interviews, managing RSS feeds, setting up news posts, sending out bulletins, etc.
March 2013-March 2014
LOCAL MUSIC COLUMNIST| Dirty Water News
+ Researched and established contact with Boston-based artists to interview.
+ Wrote feature articles promoting local music.
+ Increased readership by sharing articles on social media websites.
August 2013-December 2013
EDITORIAL INTERN| Improper Bostonian Magazine
+ Wrote callouts and Impulse Openers for the back of the book on time.
+ Fact-checked callouts, front of book articles, and feature photo-shoots.
+ Pitched articles and visual pieces for the front of the book.
+ Compiled information and wrote descriptions for the calendar sections.
June 2013-December 2013
CONTENT WRITER| TripAdvisor
+ Processed incoming business requests to list on the Italian TripAdvisor website.
+ Approved requests according to TripAdvisor’s criteria.
+ Verified travel information for accuracy.
+ Approved or rejected the listings utilizing TripAdvisor’s online database.
EDUCATION
Lesley University| Cambridge, Ma
Concentration: English, Creative Writing, Drama